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Responsibilities
1.Write offline content - Write easy-to-understand, compelling and jargon-free content for Indigo presentations, RFP responses, case studies, white paper and press releases, among others
2. Write web content - Create all web copy, blog content and content for other social
networking channels
3. Make Indigo well-known online – SEO, SEM, PPC, Online Marketing activities
4. Lead Generation - Generate leads using the web space
5. Support Indigo sales - Provide support for ongoing deals
6. Develop Indigo brand - Work with design firms to create Indigo brand identity and the final deliverables for content created for offline and web channels
7. Devise Indigo offerings - Constantly study market need and make recommendations on Indigo services that meet these needs
Must-haves
More than 1.5-3 years experience in a business role
You understand business and the language of business
You are more than familiar with the IT industry
Your English is excellent
You communicate clearly when you speak, write and think
You are able to explain in plain language complex concepts and ideas
Your Microsoft Office skills are excellent
You have good references
Nice-to-haves
You have been in a similar role before
You have a solid understanding of the IT industry
You have writing samples including blog entries, articles
You have a business degree